Free tools · No sign-up
Free Google Ads Tools
Free tools to help local service businesses plan and check their Google Ads.
Calculator
Google Ads Budget Calculator
Work out the monthly budget you need to win your target number of new customers.
Open calculator → CalculatorWasted Ad Spend Calculator
Estimate how much of your budget goes to searches that never become customers.
Open calculator → CalculatorLocal Services Ads Cost Calculator
Compare Local Services Ads with Search Ads by what each one costs you per booked job.
Open calculator →More tools are on the way. Want an expert look at your actual account instead? Request a free Google Ads audit.
